Selected Work

Work chosen for what it demonstrates.

These engagements demonstrate the range of Zenpath's practical capability: sustained enterprise commercial partnership, venture creation and AI-enabled product development. Client-specific detail is shared under confidentiality.

Case 01

4× Revenue Growth Through Embedded Commercial Leadership

Capabilities Applied

  • Embedded commercial leadership
  • Enterprise sales
  • Partner development
  • Major-account engagement
  • Product positioning
  • Strategic growth initiatives

Context

A 20 year old enterprise software company with static growth had proven technology and a strong customer base, but needed greater commercial direction, market reach and execution capacity to unlock its growth potential.

Zenpath's Role

Since 2015, Zenpath has operated as an embedded commercial leadership capability—shaping strategy and product positioning while leading enterprise sales, partner development, major-account engagement and strategic growth initiatives.

Nature of the Outcome

Revenue grew fourfold during the engagement. Zenpath helped build the company’s route to market, expand its international partner ecosystem, secure and develop major enterprise accounts, and connect commercial opportunity directly to product strategy. The relationship continues today, demonstrating Zenpath’s ability to provide sustained senior execution—not simply short-term advice. Client identity withheld by agreement. Further details are available under confidentiality.

Case 02

From Market Insight to an Award-Recognised Building-Safety Venture

Capabilities Applied

  • Venture creation and incubation
  • Market and product strategy
  • Commercial proposition development
  • Brand positioning
  • Partner ecosystem development
  • Pilot and customer engagement
  • Policy and industry engagement
  • Go-to-market strategy

Context

Building-safety compliance remains heavily dependent on manual inspections, fragmented contractors and paper-based evidence. Property owners and managers often know that an inspection was recorded, but have limited real-time assurance that critical building systems are present, operational and compliant.

Zenpath's Role

Zenpath helped conceive and co-create Airebo, translating the market problem into a commercially viable hardware-and-software proposition. Its role has spanned product strategy, commercial modelling, brand and market positioning, intellectual-property development, pilot design, policy engagement and go-to-market planning.

Zenpath also assembled and aligned an ecosystem of property specialists, technology leaders, building-services expertise and delivery partners—connecting market need, technical capability and commercial opportunity around a shared venture.

Nature of the Outcome

Airebo has progressed from an initial market thesis to a patent-pending building-safety platform with working technology, a defined commercial model, a specialist delivery ecosystem and active pilot engagement.

Its innovation was independently recognised when Airebo was named an Innovation Finalist at the 2026 Fire Resilience Excellence Awards, recognising its approach to automated statutory testing and the TECER closed-loop evidence model.

Airebo has also contributed to the national policy debate. Its written evidence was cited by the Housing, Communities and Local Government Committee during pre-legislative scrutiny of the draft Commonhold and Leasehold Reform Bill. Airebo’s proposal for pre-completion disclosure of building-safety status was carried through into the Committee’s formal recommendation that this disclosure be required within the final legislation. The Committee’s First Report, HC 40.

Together, these milestones demonstrate Zenpath’s ability to identify an opportunity, assemble the right expertise, build a credible new proposition and help it achieve recognition across customers, industry and public policy.

Case 03

AI-Enabled Enterprise Tools

Capabilities Applied

  • Agentic systems
  • Enterprise AI
  • Sales automation
  • Rapid prototyping
  • Application development
  • Human oversight

Context

Zenpath has designed and developed practical AI-enabled tools supporting commercial research, account targeting, sales workflows, technical readiness, product configuration and interaction with structured enterprise systems.

Zenpath's Role

Design, development and integration of agentic systems with structured enterprise applications and human oversight.

Nature of the Outcome

A working library of internal and client-facing tools that combine AI reasoning with dependable enterprise process.

Case 04

A Consumer Rewards Platform Built Around Its Regulatory Perimeter

Capabilities Applied

  • Commercial proposition and pricing design
  • Regulatory perimeter definition
  • Optimisation and decision-engine design
  • Application development
  • Web and brand development
  • Data-protection and privacy engineering

Context

UK households hold reward-earning cards and loyalty memberships across several people. The value sits not in earning rates but in thresholds, companion vouchers, certificates, status tiers, which behave as cliffs rather than slopes. The rules change constantly, and the established guidance is funded by credit-card introduction commission.

Zenpath's Role

Zenpath was approached with a concept that had found a genuine and unoccupied position in a crowded market. Its role was to give that concept commercial footing and build it: the pricing and revenue model, the regulatory perimeter, the optimisation engine, the application and the website.

Nature of the Outcome

Travel Upgrade is a working consumer platform whose deterministic, explainable engine reallocates spending a household already expects to make, and never recommends spending more. A feature ranking cards the household did not hold was built, then withdrawn as too close to the regulated boundary. The product declines introduction commission entirely, funding itself by subscription, forgoing its category's dominant revenue model so its recommendations remain uninfluenced.

Additional confidential and anonymised engagements are available for discussion under appropriate confidentiality.